With Apps, Gyms—and Members—Move Beyond Brick-and-mortar
By increasing engagement and interaction with members, apps have become a critical business tool that can give your gym’s revenue the boost it needs.
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The Ever-evolving Treadmill: New Features & Training Options
Treadmills from TRUE, Technogym, and Life Fitness show off dynamic new features and innovative training options that enhance the user experience.
Protecting Your Gym’s Member Data in a Digital World
Informed consent is critical to managing personal information safely—especially when it comes to biometric technology.
These 12 Workouts Are Shaking Up Fitness Programming
Keep your health club members engaged by bringing in some new ideas, from Flamenco-inspired classes to balance-challenging pool aerobics.
Evolution Architect: Gold’s Gym CEO Shares Secrets to Success
Brandon Bean was given the task of evolving the world’s most venerable brand while protecting its unique legacy.
What If a Member at My Gym Has an Eating Disorder?
Concerned a member at your gym has an eating disorder? Read our legal expert's guidance before you act.
Change Your Locker Room Story to Enhance Your Health Club
If well-conceived, these spaces can enhance member satisfaction and clearly differentiate your brand. These gyms in Spain, Saudi Arabia, and Belgium are prime examples of that.
The IHRSA Global 25: How 3 Businesses Soared to New Heights
Explosive growth can make or break your company—unless you prepare for it, as these three successful franchisors have.
How CRM Can Boost Your Health Club to New Heights
Software can help you provide meaningful and memorable member contact at every point, in real time.
How Health Clubs & Suppliers Are Crafting Seamless Experiences
Three leading fitness industry suppliers are pairing new technologies and systems to create a smooth exercise experience.