How Blink Fitness Is Redefining the Meaning of ‘Value’ in the HVLP Segment
Blink Fitness is living proof that low-price gyms don't have to come with a bad member experience.
Branding
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Health Club Branding Can Be Tough—Here's How to Make It Easy
Shannon Malooly, membership and marketing director for The Claremont Club, explains how to differentiate your club without losing integrity.