“Believe it or not, there are a lot of similarities in the banking industry and the health industry. You're helping people achieve their dreams, whether it's financing a house or new business construction, and it's rewarding to see those folks succeed in their careers. It's the same in the fitness industry, where we improve the quality of life for our members and employees.”
Eric Schreimann
Club Fitness
Welcome
Getting Results: Having association members join the battle in grassroots campaigns is important if the HFA is going to continue its winning streak, says CBI editor Jim Schmaltz.
CEO's Column: We're making a difference and delivering value to our members, explains president and CEO Liz Clark.
Features
Putting People First: For Club Fitness CEO Eric Schreimann, investing in his employees and his community is a recipe for success. Club Fitness operates under an ESOP (Employee Stock Ownership Plan), a model that Schreimann sees as an advantage. His work in the community has included reaching out to first responders, the disabled population, and a high school that lacked funds for a new workout facility.
The HFA Global 25: HFA researchers have crunched the numbers and determined who the top brands are in the world in terms of membership totals, revenue, and number of units. To get an idea of how these brands stay on top, we talk to leaders at Smart Fit, Basic-Fit, and Orangetheory Fitness.
The Feel-Good Factor: Recovery products and services are playing a leading role in broadening the value proposition for fitness facilities of all types. Even HVLP brands are offering massage chairs and other wellness amenities for consumers who recognize that a healthy lifestyle includes recovery.
News & Know How
News: The annual Health & Fitness (formerly IHRSA) Convention and Trade Show gets an official new name for next year’s event planned for Las Vegas; end-of-the-year trends reports provide intriguing data on where experts see the industry going; author Monica Parker, a keynote speaker at the 2024 European Congress, explains her philosophy of embracing wonder; an interview with LifeFit Group CEO Martin Seibold; and more news.
International News: PureGym brings on a new CEO, and Anytime Fitness keeps growing in the APAC region.
Influencer: Leigh Wierichs, global training and education manager at Life Fitness, explains how functional training serves many different roles in today’s facilities.
Research Roundup: A new ABC Fitness report analyzes how different generations have different wants and needs in the fitness space; and a new study finds that exercise may provide a boost for cancer-fighting cells.
Innovations
New Product Spotlight: Human Touch recovery products are helping to fill an important need in today's fitness facilities.
Industry Partner News: The latest news from top suppliers.
Health & Fitness Report
Leadership: An excerpt from Chair Chris Smith's address at the 2024 European Congress.
Best Practices: Here are 20 sales and marketing tips that can drive sales and revenue.
Advocacy: A look at how HFA advocacy has delivered numerous wins for the industry in state houses around the U.S.
HFA Team Spotlight: Meet Skylar Wilcox, the executive assistant to President and CEO Liz Clark.
