CBI November 2016
In 1971, Zoe and Ed Veasey and their two partners planted a dream in a cornfield in Haverhill, Massachusetts. Since then, that seed has grown into Cedardale Health & Fitness, the largest health and recreation facility in New England and one of the industry’s truly iconic clubs. They and their children and grandchildren ensure generation-to-generation greatness.
“CBI is a great publication. It is clear, comprehensive and provides a multitude of ideas and resources.”
Brent Darden, Principal
Brent Darden Consulting, Richardson, TX
Highlights of this issue include:
- World Bank Fitness: Mike James makes all the difference
- 2016 IHRSA Institute: A story of achievements and accolades
- The Core of Success: Exciting new products make for strength
- Fitness Forever: The senior market is about to explode
- New Name, New Show: Athletic Business arrives in Orlando
- First Person: Kevin McHugh, the COO of The Atlantic Club, discusses business, the value of medical fitness, and meaningful philanthropy
- F.I.T. Extra: Sturdy, high-performance flooring products provide increased support and stability
- First Set: “What’s the game-changer that we’re not seeing?” wonders IHRSA chair Rasmus Ingerslev
- New Board Member: CBI is pleased to introduce Anastasia Yusina, another new member of the IHRSA Board
- Best Practices: John Atwood identifies the financial data that club operators need to monitor
- In Brief: How to master the basics and the intricacies of EMV credit card transactions
- Value Proposition: Ken Edelman and Balanced Body have been championing Pilates for 40 years
- Last Rep: We can accomplish so much more by working together, posits Joe Moore, the president and CEO of IHRSA