A Global Network
Healthier Business. Healthier Industry. Healthier World.
Membership options to meet the needs of your fitness business—no matter where you are.
A membership is the best value in the industry
Membership in HFA is more than just a cost—it’s an investment in protecting and growing your business.
Your dues directly support the advocacy, education, and industry research that safeguard your bottom line, promote growth opportunities, and position the fitness industry as essential to public health and well-being
Invest in your future, become a member today!
Premium
starting at
Featured Premium Discounts:
- FREE Research & Critical Insight Reports
- 50% Education, Staff Training, and Events
Premium Benefits:
- State & Federal Advocacy & Legal Guidance
- Industry-Specific Research and Benchmarking Resources
- Conference Networking and Education
- Digital Library of Best Practices for Fitness Professionals
- Protection against Industry Threats and Harmful Legislation
- Discounted access to Fitness Facilities Worldwide for Traveling Members
- Up to 20% Saving on Group Purchasing Programs (Grainger, BMI, ASCAP and more)
- Exclusive Networking Opportunities with Industry Leaders
- Exclusive Invitations to Special Programming
- Access to our Public Policy Team
Standard
starting at
Featured Standard Discounts:
- FREE Research Reports
- 30% Education, Staff Training, and Events
Standard Benefits:
- State & Federal Advocacy & Legal Guidance
- Industry-Specific Research and Benchmarking Resources
- Conference Networking and Education
- Digital Library of Best Practices for Fitness Professionals
- Protection against Industry Threats and Harmful Legislation
- Discounted access to Fitness Facilities Worldwide for Traveling Members
- Up to 20% saving on Group Purchasing Programs (Grainger, BMI, ASCAP and more)
- Networking Opportunities with your Peers
Regions
ASIA-PACIFIC
Sean Tan
Director APAC
Contact:
70 Fargo Street
Boston, MA 02210, USA
+1 617-951-0055
CANADA
Saacha Vitalle
Global Membership Representative
Contact
70 Fargo Street
Boston, MA 02210, USA
+1 617-951-0055
EUROPE
Key Events and Publications:
Reversing the Physical Inactivity Crisis: Fitness Affordability Report - Germany
Reversing the Physical Inactivity Crisis: Fitness Affordability Report - Ireland
Reversing the Physical Inactivity Crisis: Fitness Affordability Report - Spain
We Speak Your Language
Our events include simultaneous translation during featured sessions, and select publications are published in Spanish and Portuguese. Plus, our international staff speak Dutch, French, German, Portuguese, Russian, and Spanish.
Florian Cartoux
Europe Director
Contact:
Boulevard du Souverain 280
1160 Brussels, Belgium
+32 2 588 2420
LATIN AMERICA
Key Events and Publications:
- Fitness Brasil Latin American Conference & Trade Show
- The HFA Show
- Global Report
- 2024 Latin American Fitness Consumer Survey
Multilingual Resources
Our events include simultaneous translation during featured sessions, and select publications are published in Spanish and Portuguese. Plus, our international staff speak Spanish and Portuguese.
Saacha Vitalle
Global Membership Representative
Contact:
70 Fargo Street
Boston, MA 02210, USA
+1 617-951-0055
MIDDLE EAST & AFRICA
Florian Cartoux
Europe Director
Europe:
Boulevard du Souverain 280
1160 Brussels, Belgium
+32 2 320 2501
Thousands of the World's Best
The Health & Fitness Association represents over 200,000 fitness facilities, gyms, and studios across the globe. Join over 7,500 members dedicated to making the world healthier through exercise.
A Global Community
Read More +-Being a member of the Health & Fitness Association connects you to leading fitness facilities around the world, from Europe to Asia to Latin America—and beyond! The most robust collection of data and best practices, webinars, and elite educational opportunities and international events provide a path to connecting with industry thought leaders and influencers. Join thousands of the world’s best fitness facilities and studios by becoming a member today.
Research & Benchmarking
Our research publications are the most authoritative reports on fitness facility and studio performance indicators, including revenue, retention, and member demographics. Premium members receive all of our research for free.
Discounts & Savings
Save thousands with exclusive discounts on event registrations, reports, product purchases, and much more.
Access for Your Staff
Every member of your staff can access our webinars, e-books, toolkits, and other resources. These tools are designed to help your staff increase their knowledge and work smarter for your business.
Global Public Affairs
The association represents our members in advocating for the benefits of our industry and the essential and vital contributions we make to the health continuum. We collaborate with Global UN agencies such as the WHO and UNESCO—along with OECD and multiple other international agencies and NGOs.
On-Demand Webinars
Whether you want to hone your fitness business knowledge or educate staff, our webinars are for you. An archive of 100+ on-demand webinars and new monthly webinars are available to members.
Global Events
Annual educational events in Europe, Brazil, China, and the United States provide an array of speakers on business and strategy, instructional sessions for management success, peer-to-peer networking opportunities, and spectacular trade shows.
Health & Fitness Business
Health & Fitness Business (formerly CBI) is the health and fitness industry’s leading magazine. Standard and Premium members receive multiple subscriptions for you and your staff.
Multilingual Resources
We provide resources in several languages, including a multilingual staff based around the world, simultaneous interpretations during events, and translation of select publications.
HealthandFitness.org
Access exclusive tools to maximize the profitability and efficiency of your fitness facilities. Our digital library serves as the one-stop source for industry-specific best practices and insights covering everything to grow your fitness facilities.
Get Connected
Keep up with the latest news, resources, and events on our social media channels.
