The fitness industry seems to attract positive people whose professional passion is to help others learn how to live healthier lives and confront the challenges they encounter daily—head-on and with a smile.
How many other businesses encourage people to strive to be their very best, both physically and in every other respect? That—in short—is the raison d’être, as well as the defining goal, of our industry.
It’s no surprise that IHRSA’s members contribute to their local communities in a wide variety of important ways—by awarding scholarships to disadvantaged or at-risk youth, by donating fitness equipment to area schools, by partnering with other organizations to pursue a common good, by working with veterans and people with disabilities ... and so much more.