Although the pandemic continues to scratch a devastating mark across the health and fitness industry, the industry continues to make positive impacts where it can.
This week’s Fitness Industry Roundup covers a critical quest that hits the industry close to home and the heartwarming, selfless acts of those in the health and fitness industry. Plus, a new technology that brings a personal yoga assistant straight to your home.
Augie’s Quest Raises Over $2.7 Million for ALS Research, Plans Virtual 5K for March
In 2020, Augie’s Quest granted upwards of $2.7 million to the ALS Therapy Development Institute. These funds will add 100 participants to the Precision Medicine Program ALS patient cohort and accelerate lead identification and lead optimization of promising drug-like molecules. It also provided a $1 million grant to explore a recent ALS TDI discovery for familial and sporadic ALS.
IHRSA shares a deep-rooted relationship with Augie’s Quest, including hosting the Annual BASH for Augie’s Quest at the Annual International Convention & Trade Show since 2006. Augie Nieto, a co-founder of Augie’s Quest to Cure ALS, is also a successful fitness industry veteran, building the Lifecycle, Life Fitness, and Octane Fitness brands. Join IHRSA in promoting and participating in Augie’s Quest’s Virtual Race to Cure ALS. Starting March 12, participants will have one week to run a 5K—or any distance of their choosing. Registration costs $35, and any donations or fundraising is greatly appreciated.