HFA Show 2025 Photo Recap

The HFA Show 2025 is in the books, and it did not disappoint! Here are photos of some of the highlights.

To our exhibitors, sponsors, supplier partners, fitness facility members, education session attendees, HFA Hall of Fame inductees, board of directors past and present – thank you for making The HFA Show 2025 such a success!

We learned from more than 215 education and keynote speakers; we met and connected with more than 360 exhibitors; and we helped nearly 10,000 people come together to grow and celebrate our dynamic industry.

HOF1

HFA honored its first class of inductees at a ceremony on March 11 prior to the start of The HFA Show in Las Vegas. The ceremony was sponsored by Americaneagle.com.

Trade Show Main

The HFA Show 2025 trade show featured more than 360 exhibitors.

Greta

Greta Wagner (left), executive director and executive vice president of Chelsea Piers Connecticut, accepts the Woman Leader Award in Honor of Julie Main from Carol Nalevanko, the president of DMB Sports Clubs, and HFA Board Chairman Chris Smith.

A Rod

Alex Rodriguez, former Major League Baseball star and current chairman and CEO of A-Rod Corp., shared insights into overcoming adversity. His keynote Mindset of a Champion: Success Across Sectors was sponsored by ABC Fitness.

Photo Recap FP

The 28th Annual Financial Panel, hosted by Rick Caro, included Amna Malik, executive director of Morgan Stanley; Marty Newburger, partner with KSL Partners; Zack Englund, managing director of Harris Williams; and Robbie Shapiro, managing director of York Capital Management.

MW1

Actor and entrepreneur Mark Wahlberg walked The HFA Show 2025 trade show floor on Friday, March 14.

Shama2

Keynote speaker Shama Hyder presented Zen and the Art of AI: Navigating the New Rules of Influence in a Tech-Driven World, which was sponsored by Zenoti.

Pickleball2

Sixteen teams competed in the HFA Show's Pickleball Tournament.

Early

Early morning workouts are always a highlight of The HFA Show.

Tan

Sean Tan, HFA's director APAC, addresses attendees at the Japanese Forum.

Brazilian

Anton Severin, HFA's vice president of research, addresses attendees at the Brazilian Forum. It was hosted by Gustavo Almeida, CEO of Fitness Brasil.

WLS

The Women’s Leadership Summit, which was sponsored by Daxko, featured Adam Zeitsiff, CEO of Dominique Dawes Academy; Mel Tempest, podcast host of Women’s Leaders Fitness Business Podcast; and Allison Flatley, CEO of Allison Flatley Consulting.

Runyon

Chuck Runyon, co-chair of the board for Purpose Brands and co-founder of Anytime Fitness, delivered an insightful keynote which was sponsored by Matrix Fitness.

We're already planning The HFA Show 2026, which will be held from March 16-18 in sunny San Diego, California. Registration will open later this spring!

Author avatar

Kristen Walsh @KristenWalsh617

Kristen Walsh previously served as HFA's senior director of communication & research.

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