When Faced with Fitness Industry Trends, Be Your Own Disruptor
To grow your business, you have to evolve and take risks. Here's how to make sure the industry's changing trends don't leave you behind.
Jim Schmaltz
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Beat the Cardio Room Blues: 5 Ways to Boost Member Experience
Your club's most popular equipment may be holding you back. Here's how to strengthen engagement by giving your members a more rewarding cardio experience.
Is Your Gym's Equipment Killing Member Retention?
Whether you're stocking your first club or rethinking your current inventory, your equipment is your destiny. Here's how to get the decision right.
Take Control of Your Health Club's Data
Overwhelmed by the information flow? Here's how to use all those numbers to grow your business.
Give Your Gym a Makeover by Rethinking Your Floor Space
Has your gym become a cluttered hot mess? Here's how to rethink your floor space and aesthetics to create a more pleasing environment for members.
7 Ways to Keep Your Health Club Clean and Inviting
Members rate facility hygiene as a high priority. Here are seven steps to make sure no detail is overlooked at your club.
How to Grow from a Single Health Club to a Chain
The Sansone brothers opened their first club 30 years ago. Today, The Edge Fitness Clubs have 16 fitness centers, with number 17 expected to launch in February.
The Next Revolution in Heart Rate Training is Here
Once available only in elite athletic facilities and medical offices, VO2 Max testing is coming to health clubs in a big way.
How to Keep Resolution Busters from Busting Your Gym’s Bottom Line
It’s difficult to retain any member, let alone January resolutionists. This time of year, data software services and customer relationship management (CRM) become crucial.
How to Fight Back Against Locker Room Theft
Locker room theft is a real problem for health clubs, but there are some measures you can take to stay a step ahead of the bad guys.