Les Mills Launches New Programming to Unleash Next Gen of Club Members
LES MILLS Strength Development provides innovative group training for clubs to deliver the results, strength, and empowerment that younger generations crave.
Press Releases
FITBENCH Expands Sales Team With Two Industry Leaders
FITBENCH is continuing to build its dream team by adding two more sales leaders.
Iron Grip Barbell Company Celebrates 30 Years in the Fitness Industry
Established in early 1993, Iron Grip was built on a dual promise: revolutionize free weight equipment and bring commercial free weight manufacturing back to American shores.
Black Americans face elevated risk of heart disease and stroke due to many factors including lack of preventative healthcare. The American Council on Exercise hosts Facebook discussion that highlights a new CDC Foundation campaign: Live to the Beat.
adidas, Les Mills Announce New Brand Partnership to Shape Future Training
Iconic sports brands join forces to shape a new age of Omnifitness training, combining the best of live and digital experiences for their members. The partnership will accelerate the development of immersive and bespoke next-gen workout solutions with high-performance adidas pieces worn by LES MILLS instructors worldwide.
BODDY & TrainAway Join Forces to Become Global Leader in Wellbeing Experiences for Travelers
BODDY’s footprint grows to over 30 countries across Europe, Asia, and The Americas. The company serves hotels, travel agencies, airlines, wellbeing operators, and travelers.
ACE Elevates Standards for Certified Professionals With New Recertification Requirement
New recertification requirement ensures ACE Certified Professionals remain the top in the industry.
Now Accepting Applications for 2023 IDEA World Convention Scholarships
Up to five health and fitness professionals will be chosen to attend the 2023 IDEA World Convention.
Industry Veteran Brian Weaver Joins FITBENCH as VP of Sales
With more than 25 years of experience, Brian Weaver will lead FITBENCH's North American sales department and manage the dealer-distributor network.
New Selectorized Duals Ideally Combine Convenience & Performance
For fitness center owners or managers who want to add more equipment but lack the room to do so, new Selectorized Duals SP-46 Series offer the perfect solution.